CEOs Demand ROI: Is Your Development Strategy Delivering?

CEOs Demand ROI: Is Your Development Strategy Delivering?

To earn a seat at the executive table, development programs must speak the language of business: measurable impact and return on investment (ROI).

While CEOs are focused on metrics like Cost, Impact, ROI, and Application, Learning leaders often report on Learning Activity and Cost alone. This creates a significant data gap between what CEOs expect and what’s being delivered:

96% of CEOs expect measurement on IMPACT—only 8% of Learning leaders are measuring this.
74% of CEOs want to see ROI metrics—yet just 4% of Learning leaders are tracking it.
61% of CEOs look for data on APPLICATION—but only 11% of Learning leaders measure this.

Research by Learning Analytics experts J. Mattox, P. Parskey, & C. Hall highlights the urgent need for Learning leaders to close this gap. To shift development from being seen as a cost to a strategic investment, we must prioritize the right metrics.

What are you measuring in your organization?

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